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Cookie Policy

How this website uses cookies, pixels and similar technologies.

Last updated: June 2026

1. What Are Cookies?

Cookies are small text files placed on your device by websites you visit. They help websites remember your preferences, understand how visitors use the site and deliver relevant content and ads.

2. How We Use Cookies

YoursPay uses cookies and similar technologies (pixels, local storage) for the following purposes:

Cookie Categories Table
Category Purpose Examples
Strictly
necessary 		Core site functionality, form submissions, security Session, CSRF, load balancing
Analytics Measure traffic, page performance, user journeys Google Analytics 4 (GA4), Google Tag Manager
Advertising Show relevant ads, measure ad performance, retargeting Google Ads (conversion & remarketing), Meta Pixel (Facebook / Instagram)
Preferences Remember language, city, last-viewed products localStorage, first-party cookies

3. Third-Party Advertising & Analytics

We work with third-party platforms to run advertising and measurement campaigns, including:

  • Google LLC— Google Analytics 4, Google Ads (conversion tracking, remarketing, similar audiences).
  • Meta Platforms Ireland Ltd.— Meta Pixel for Facebook and Instagram ads (conversions, custom & lookalike audiences).

    • These partners may set their own cookies and receive hashed identifiers (such as your IP address, device information and pages viewed) to help us measure and optimise our campaigns. They act as independent controllers of that data under their own privacy policies:

  • Google Privacy: policies.google.com/privacy
  • Meta Privacy: facebook.com/privacy/policy

    • 4. Managing Your Cookie Preferences

  • Browser controls:Most browsers let you block or delete cookies via Settings → Privacy.
    • Ad personalisation:
    Opt out of personalised Google ads at
    adssettings.google.com
    , and Meta ad preferences at
    facebook.com/adpreferences
    .
  • Do Not Track:We respect Do Not Track browser signals where technically feasible.

    • Blocking cookies may affect certain features of this website, but core services (browsing, forms, calling) will continue to work.

    5. Data Retention

    Analytics data is retained per the default retention windows of the respective platform (typically 14 months for GA4 and 90 days for Meta Pixel event data), after which it is aggregated or deleted.

    6. Updates

    We may update this policy as our tools change. The latest version will always be available on this page.

    7. Contact

    For questions on cookies or data, email info@yourspay.in.